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Telemarketing Software: Recent Partnership to Boost Sales Opportunities

March 16, 2011
By Anuradha Shukla - Telemarketing Software Contributor

The Vanella Group recently partnered with InsideView to take organizations to a new level of revenue attainment.

The Vanella Group provides teleservices for the technology industry with its Telesales 2.0 methodology. InsideView brings intelligence gained from social media and traditional editorial sources to the enterprise in a single view.

Commenting on the rationale of this strategic move, the companies say that a competitive environment has made sales organizations to have high demands.

These organizations are now searching for high performance solutions and providers so that they can easily identify opportunities and gain access to the right executives with meaningful engagements.

InsideView can enable businesses to identify opportunities through a combination of high-level telemarketing and sales intelligence.

Both companies also note a latest study by CSO Insights (News - Alert) according to which sales reps leveraging a true sales intelligence solution close 12 percent more deals.

The Vanella Group claims that its Telesales 2.0 methodology can deliver results 5x above industry standards. Synergies of both companies will be able to launch sales teams into a new level of pipeline growth and revenue achievement.

"Sales organizations are looking for help in leveraging social media and sales intelligence to increase sales productivity" says Umberto Milletti, CEO of InsideView, "The Vanella Group, Inc. are experts at utilizing our solution and can help our clients succeed in today's rapidly evolving selling environment."

"InsideView is a perfect match for our clients and internal reps to accelerate results and maintain long-term relationships with large accounts" says Mari Anne Vanella, CEO of The Vanella Group, Inc., "we've seen an immediate impact both internally and with our clients that now use InsideView."

Anuradha Shukla is a contributing editor for TMCnet. To read more of her articles, please visit her columnist page.

Edited by Juliana Kenny