Telemarketing Software Featured Article

VanillaSoft's Telemarketing Software Gives Competitors a Hard Time

October 01, 2012
By Jamie Epstein - Telemarketing Software Web Editor


If you want to leverage a solution that encompasses such key features as appointment setting, automatic real-time lead distribution, a real-time management dashboard, intelligent call recording, logical branch scripting, on-board messaging as well different types of auto dialing, then you’re in luck, as VanillaSoft’s telemarketing software does all that and much more.




Ideal for a variety of industries ranging from finance, mortgage and call centers to manufacturing and telecommunications, this innovative tool can be utilized to increase the efficiency of inside sales teams that are required to complete a ton of phone-related activities. With the ability to raise the bar on quality while simultaneously delivering vital management information, this solution truly is the best of both worlds.

With many varied types of telemarketing software currently on the market, it is crucial to the future success of your company that it selects a highly scalable offering like that from VanillaSoft. This Texas-based  telemarketing software provider can have its product up and running in hours, helping organizations to see an almost immediate return on investment. Users also gain increased visibility into everything currently placed within their network, doubling the amount of outbound calls made and easily tracking every lead from its inception to a close of sale.

This specific telemarketing software is continuously evolving in order to measure up to increasing demands from customers, and it was only back in June that this platform was completely revamped to power multiple added capabilities such as being able to sync VanillaSoft calendars with Google (News - Alert) calendars.

According to Ken Murray, former president of VanillaSoft, "More and more organizations are taking advantage of Google's robust calendaring. Providing a seamless synch will only enhance the VanillaSoft offering."

Just last month, the company made headlines when it revealed that Kevin Thornton has come on board as executive vice president of the Sales and Marketing division. He will be focusing heavily on enhancing VanillaSoft’s customer base, as well as driving revenue and overseeing all new customer engagement and acquisition strategies.

Before taking on this role within the telemarketing software team, Thornton was senior vice president of Sales and Marketing, Americas at Corel Corporation, where he worked to improve regional sales, marketing, alliances and business development activities.

“Thornton has over 15 years of sales and marketing expert in the software industry. We look forward to working with him to expand our reach to more sales and service organizations that want to maximize their team’s productivity and results," said David Hood, current president and CEO of VanillaSoft.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO Austin 2012, happening now in Austin, TX.  Stay in touch with everything happening at ITEXPO (News - Alert). Follow us on Twitter.




Edited by Braden Becker



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