Telemarketing Software Featured Article

PPS Highlights Importance of Telephone Prospecting in Telemarketing

January 24, 2013
By Rajani Baburajan - Telemarketing Software Contributor

Professional Prospecting Systems, a provider of B2B outbound marketing programs and telemarketing software, recently analyzed how telephone prospecting can drive sales.

According to the company, telephone prospecting when performed by a highly experienced and skilled professional can yield significant returns from a company’s telemarketing investments.

Officials at Professional Prospecting Systems revealed in a statement, “When measuring expected results of outsourced telemarketing and appointment setting, it is highly ideal for clients to look at the results that can be generated in-house. Clients without a way to gauge results will have to rely on the call center to give them a fix on expectations, and see about the providers previous projects.”

It is also highly important that businesses partner with the right telemarketing company to achieve business targets, it added.

Professional Prospecting Systems has pioneered the process of building effective Appointment Setting and Lead Nurturing programs for small companies and major brands. The company offers mature and experienced telemarketers as well as automated capabilities to track and maximize results. It has an experienced team that can carry out any marketing mission with skill and creativity.

"We are not a passive partner; we care about your results, we put real effort and passion into the appointment setting calls and we work hard to make sure your program succeeds," added PPS Founder David Rankine. "We recognize that a marketing program must generate a good Return on Investment for our client and that is our primary focus."

Companies that don’t have the time and resources to invest in a dedicated, structured telemarketing staff turn are increasingly turning to companies like Professional Prospecting Systems. In addition to appointment setting, the firm also powering lead generation telemarketing software, event or webinar registration telemarketing, database updating telemarketing, SEO & pay-per-click, B2B lead generation videos, website design or upgrade, e-mail content development, B2B lists, telemarketing/e-mail/mail; as well as (News - Alert) implementation and support.

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Edited by Jamie Epstein