Telemarketing Software Featured Articles
Donor Retention: A Major Struggle for Nonprofits
Nonprofits aren't "selling" anything, per se, but they certainly must market themselves and persuade donors to act in much the same way for-profit companies must persuade their customers to buy.
NJ Signs Law Loosening Telemarketing Restrictions to Cell Phones
Recently, New Jersey's Governor Chris Christie signed into law state Senate bill 1382, which loosens the state's restrictions on telemarketing to cell phones.
Telemarketing and Outsourcing: The Good and the Bad
In times of economic downturn, organizations have looked to outsourcing as a means of cost savings by reducing scope and restructuring of employee overhead and being able to pay employees lower wages in countries where it otherwise would be acceptable.
Telemarketers Must Be Aware of Quirky State and Local Outbound Calling Rules
Telemarketing is not for the faint of heart - regulations and rejections, not to mention low calls-to-sales ratios, make it difficult - but for many organizations, it still pays off handsomely.
Sales Lead-Management: Success is a Step-by-Step Process
Getting a client to say 'yes' and sign on the dotted line is usually the last, best step in a sales process. But it's getting to that step that can be a real process, and many sales folks aren't sure about the best way to get there. Fortunately, there's help available.
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